Tuesday, May 12, 2015

How 40 Super Bowls happen on Youtube everyday

Every year 200 million Americans gather to watch one of the biggest TV sporting events in the world, the Super Bowl. Besides football, they also gather to see some of their favorite stars (Madonna, BeyoncĂ©, Katy Perry) perform during the famous Super Bowl halftime show. With that vast of an audience, it is no surprise that an astronomical amount of money is spent in advertising. According to Yahoo sports, a 30-second spot during the Super Bowl 2015 cost about $4.5 million. Now, what does that have to do with YouTube? Well, with over 1 billion active subscribers all over the world, YouTube has 4 billion video views in its platform every single day. If you do the math that's about 40 Super Bowls happening daily. 

Even though YouTube views are scattered through its many channels, it still offers one of the most powerful marketing platforms to date. YouTube allows you to target your audience and only spend advertising money on people who fall under your stipulations. Chances are that you will find an incredibly larger audience out of the 4 billion YouTube views than you ever would out of the 200 million Super Bowl views. 

The great news is that YouTube ads can be as cheap as 10¢ per view. Jake Larsen, CEO of Video Power Marketing promises to help you advertise on YouTube for free. The secret has to do with creating a video ad that with a call to action within its first few seconds seconds. If the ad is clicked on before YouTube counts it as a TrueView (usually around 30 seconds), you won't be charged. Take a look at the video below and learn more about this powerful marketing resource.


If you want to know more about Jake Larsen and other powerful tools for video marketing on YouTube, check out www.videopower.org.


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